Hi Nir,
First congrats to the work behind the website with many amazing functionalities! I think the showing of pictures for activities, the improved chat, the much better org of activities, the integration of friend feeds, and overall stronger customimization are fantastic assets being brought to the platform!
Yet, I will be quiet honest: as an old member my key comment is that I feel the site is less "warm" hence friendly than the old one. Althrough it looks like the functionalities are fantastic (really great honestly:P), I have the impression that the new style/format - althrough looking more professional - looks more serious/businessy:smooooth:, less a place I want to hang out and more a formal organizational place. Less a place I would dare to organize... Overall, I think it is due to the site loosing the identity that was being established little by little as a nice/friendly place with mixed colours, friendly faces, round shapes, certain colours... Specifically:
--- Red, grey and orange colours: Colour coding was red/grey and some orange which are not the classic "business" colours of brown/grey/blue in the new one (except orange at the top). Are red/grey/orange not part of the identity of the Glocals brand? The current logo would suggest so. I would revert to the same colour coding of red/brown + dark grey (with orange as well).
--- Keep the logo: Strange to change the logo of Glocals again, if you are building a community/brand I wouldn't imagine you are changing it after barely 1 year unless there is a problem with it? Or maybe I am growing so old and it's more than a year now? So sorry... overall, I like how friendly and cool it currently is and clearly communicating both messages of local/expat, you build it so amazingly, why change that too?:w00t:
--- More round shapes: The old format had even rounder shapes for all the boxes which made it very approachable, feeling relaxed rather than formal. I would make all the boxes as round as before, that's a tiny comment but well..the little things get together...
--- The use of yellow: I always thought that the use of yellow as background colour to text was original and part of the identity of the site too. If it's not the case it's a pity and I guess it will disappear..but I thought it a cool way to highlight things in a friendly/non-classic way.
--- Profile page with the friendly stuff: What has happened to the friendly and nice stuff on the profile about individuals? About the questions that required people to say a bit of themselves? About the activities people would tick? The pages now look very serious and mild in colours..again, maybe the site is growing older..or I am just nostalgic, sorry...but I think it feels less friendly..colours are a question of taste indeed..and maybe you want to be more serious than before..and Glocals is changing..
As you will have understood, unless there was a major issue with the template itself (not the functionalities!), I would recommend coming back to some brand identity elements of the old one for the launch or at least keeping as many things common as possible. It may sound strange but I think Glocals should dare to be relaxed/bit different and friendly, not try to mold into the culture of formal/structured/business:sick:. That's part of the fun, the identity and why peoeple hang around - with people that are friendly here! :w00t:
Hope it helps and hope constructive enough that you can make something out of the comments..I guess that's what you get from the old guard..I didn't bitch when this website came online vs. the previous (quiet the contrary!) hence pardon my French and feel free to disregard :) Continue to make this community great and thanks for your huge work behind the scenes, I am soooo happy Glocals exists thanks to you and the team!
Jim (alias Jimega)
JiMEGA, Jul 21, 2009 @ 02:49